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Since I started riding sideways I always wanted to see, and later document, my favorite board riders in situations to which I could relate.
Ranquet and Cardiel cruising the resort, Matt Hensley skating down a street etc..
Now The Berrics have gone outdoors. Many thanks to Grant Yansura for making this clip. I can't wait for more.
Love it.

When I started filming snowboarders I wanted to portray how they rode when they were actually snowboarding. The acrobatics of man made jumps were what sold videos and made the rider marketable (I guess) but I always liked watching them do little 540's of the tiniest jump or launch of a cat track first track. I eventually had some success making the snowboard industry understand that there were others out there who wanted to see this too, but a lot of people considered it fillers and still do to this day.
When I watched skating I liked watching them skate.. do lines, push for speed, tic-tac... Nobody is going to question if Travis Parker can do a 900 or if Tom Penny can ss flip over a rail so why not let us watch them actually ride their board?

This concept is the same to me in a lot of different things.
I'd rather see Arctic Fire come up with a new song filmed with an iPhone than seeing them play The Suburbs for the 5th time in a week in front of 50,000 fans.
I'd rather see Tiger Woods at my local park with a PW hitting trash cans and trees one handed than see him win at Torrey Pines (Yes Nike, I would consider directing and shooting it for you).
I'd rather see Obama make a mojito than reading a teleprompter about how they killed Bin Laden... ok kinda got off topic there..
... you get the idea.

Two clips that made a huge impact on me are these two.
One with Guy Mariano, Rudy and Gabriel as well as one of Jeremy Klein.
Sure it was filmed for tv, but the randomness of certain spots, how uncontrived it seemed and the fact that it looked like it was filmed in a day made me appreciate the skater a lot more than a 2 min segment they spent a year filming for.
I still feel like this today and that's why this new clip of Koston from The Berrics made me sincerely happy.
There has been some rad "day in the life" clips here and there, but adding the dart / map thing made it so much better. LA has so many spots (or at least a lot of well documented spots) so I loved the fact that Koston went out there and ripped for a day. I've already watched this clip four times and I watched Pudwill's Battle Commander twice.
Granted Pud's clip was insane I'd rather watch Koston push (somewhat improvised) around and do a line with slappy slides / grinds.
Dolly shots, fire, Phantom cameras, vignetting, short depth of field etc could not have made this clip any better than it was. It's all about content and this I like.

Thank you Berrics. Can't wait for more of these, and yes I will fly out there and shoot one for you, for free.

Here's the link if you didn't already click on it:
http://www.theberrics.com/dailyopspost.php?postid=2975

 
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